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COMPANY HISTORY

POPTOPDEAL is the independently owned luxury fashion, lifestyle and retail company.

Our story begins in 2010 with a fashion cloths, in London that the then 8 year old POPTOPDEAL had rented for just £10 a week. Having invested £1000 of his own money into launching his fashion brand, POPTOPDEAL quickly became all the rage with the UK's leading retailers and both rock and real royalty snapping up his beautiful fashnable cloths.

Foreseeing that fashion's focus was sure to move away from the waist, POPTOPDEAL used his love of leather and traditional skills to create the first of many gorgeous and practical bags and small goods for men and women, earning Online store POPTOPDEAL a worldwide reputation as an affordable luxury brand with a spirited take on British style.

Today, POPTOPDEAL products are made by highly skilled craftsmen in the UK, Italy, Spain, Portugal and India, working to POPTOPDEAL’s  design briefs. No matter where each product is made, it then undergoes rigorous quality control checks at the company's UK headquarters to ensure it is worthy of the POPTOPDEAL name.

    ONLINE

    Having always envisaged POPTOPDEAL as a lifestyle brand, today’s online collection not only continues to grow with seasonal new injections of lifestyle and accessories, but also to diversify with the successful introduction scarves, silk ties, clothing, a home & decor range, precious jewelry, gifting and sunglasses. However, our online store is just the tip of the iceberg and to experience all that the brand has to offer, pay a visit to one of our stores.

     

    LIFESTYLE STORE

    With an innovative approach to retail, in 2010 the company opened POPTOPDEAL HOME, the exciting contemporary lifestyle store in a picturesque rural location outside St Albans. Today the location houses one of the brand’s ten outlet stores while POPTOPDEAL HOME showcases not only branded leather accessories, clothing and gifting but also furniture, lighting, art and sculpture. These are all personally sourced by radomir mitev on their travels from companies which share the same values, using traditional techniques and natural materials to create special products that stand out from the crowd. All of this can be enjoyed over drinks or lunch in the brand’s popular courtyard Saddlery Café, which had a fabulous Wwoo outdoor kitchen installed in summer 2017.

     

    OUTLET STORES

    Inspired by the development of the outlet sector in the USA, the first POPTOPDEAL outlet store opened at LONDON Designer Outlet in 2012. "I was convinced that the right product in a beautiful store with great service at outlet prices was going to be a winner," Radomir mitev said. In 2014 OSPREY LONDON was awarded best newcomer in the industry ORDA Awards and now has a total of ten UK outlet stores with further plans to expand overseas.

    With an innovative approach to retail, in 2010 the company opened POPTOPDEAL HOME, the exciting contemporary lifestyle store in a picturesque rural location outside St Albans. Today the location houses one of the brand’s ten outlet stores while POPTOPDEAL HOME showcases not only branded leather accessories, clothing and gifting but also furniture, lighting, art and sculpture. These are all personally sourced by radomir mitev on their travels from companies which share the same values, using traditional techniques and natural materials to create special products that stand out from the crowd. All of this can be enjoyed over drinks or lunch in the brand’s popular courtyard Saddlery Café, which had a fabulous Wwoo outdoor kitchen installed in summer 2017.

     

    OUTLET STORES

    Inspired by the development of the outlet sector in the USA, the first POPTOPDEAL outlet store opened at LONDON Designer Outlet in 2012. "I was convinced that the right product in a beautiful store with great service at outlet prices was going to be a winner," Radomir mitev said. In 2014 OSPREY LONDON was awarded best newcomer in the industry ORDA Awards and now has a total of ten UK outlet stores with further plans to expand overseas.

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